Tips on how to get it right the first time around – what not to do to succeed in successfully naming your blog
A well-chosen business name is important for market success. Although choosing a name is not easy, there are some things you can avoid in order to make choosing the right name for your business a much easier process.
A well-thought-out brand name can help you grow and expand your business more quickly, while a difficult name to remember and catch on could cause you more problems than you might expect. For more inspiration, try out the TRUiC free blog name generator so you can choose a catchy name for your blog. Also the below brief tips can help you choose the best name for your blog.
Do not use well-known Brand Names
It would be advisable to avoid copying, borrowing, or modifying world-famous brand names. You don’t want to associate your name with any legal problems, so it would be wise to avoid being sued for using someone else’s brand name for your blog. You also don’t want to cause confusion to your followers or customers as they will feel misled and that is definitely something you want to avoid.
Do not use Names you are Emotionally Attached to
Do not pick a name just because you are emotionally attached to it. When choosing a name for your business you should keep in mind that you are marketing to your potential customers and followers not just satisfying your personal needs.
Name Should not be too Long or Difficult to Remember
Your name should be easy to pronounce. The last thing you want to do is have to explain how your name is pronounced or spelled.
The shorter the name, the easier it will be to stand out and be memorable. However, you should always choose something relevant to your brand and business.
Also try to give a name that is pretty much self explanatory and everyone immediately understands what it’s about.
Check availability
Before deciding what name to choose for your blog, make sure the names on the list you want to choose from are available and not already registered. This will help you eliminate any names you were stuck on by knowing that their not an option any longer if they’re not available. You should also make sure there are no similar names to the one you want in order to avoid confusion and be deemed misleading by your followers or customers.
A name in a Foreign Language is not Always a Good Solution
Some business owners believe that by using a name in a foreign language they will be able to stand out and sound cool. However, depending on what activity your company is engaged in and what your target audience is, choosing a foreign name may disassociate your customer base. Maybe a foreign name might be cool for a clothes brand or a hipster cafe but not so much if you are trying to sell services to farmers or in a more rural setting. Perhaps your clients won’t see that you’re attempting to be cool but that you are not really relatable, thus losing interest in your brand.
Don’t Rush
Take your time when choosing a suitable name for your business you don’t want to make any rash decisions you will regret just because you want to get your business off the ground as soon as possible. Think carefully about what will represent your business best while keeping it short and memorable. Ask other people what they think about the names you are considering, they might give you a different perspective and options you hadn’t considered.
Think About your Future Plans
Discard any names that will limit you in the future. What if you want to expand your business significantly in the future? There is no reason to change your initial choice because of poor planning.
